Сomplex Digital Marketing for online store in Israel
The online store that sells children’s goods, toys, thematic accessories, and holiday gifts in Ashkelon, Israel.
Background:
The turnover of the online store was low. Therefore, the owners decided to start complex digital marketing promotion.
Marketing channels:
- SEO promotion in Google
- PPC advertising in Google
- Target Ads (Facebook & Instagram)
- Consulting on SMM promotion
- Email marketing
Duration of the project: 1,5 years
What we achieved
Goals:
- Increasing the brand recognition of the offline store in Ashkelon and online store throughout Israel
- Retention of the existing customers and increase the amount of repeat sales
- Attracting new customers and increase of the average check
- Boosting sales in the offline store in Ashkelon
Our solutions:
- Deep analysis of competitors in the market
- Formation of a comprehensive digital marketing strategy
- High-quality SEO services
- Professional setting up advertising in Google Ads
- Targeted advertising on social media
- Work with the customer base, remarketing, and retargeting
- Email marketing for regular customers with new products, promotions, and sales
Individual features
We don’t have template packages of services, and therefore we implemented a customized project based on the client’s needs and requirements.
Indicators that have been achieved:
- Increased company awareness
- The number of users on the site grew by 140%
- Number of all received LEADS increased by 480%
- Cost per 1 LEAD received from marketing decreased by 45%
- E-commerce conversion rate on the site increased by 53%
- Number of orders through the website (Online) increased by 260%
- Total amount of sales in the store in Ashkelon (offline) increased by 40%
- The number of regular customers has increased by 2 times
Dynamic of the number of all received leads
Dynamic of the total amount of sales
Results of all Marketing promotion channels
Results of SEO promotion in Google
Google Ads Results
Target Ads Results (Facebook & Instagram)
Email marketing results for regular customers with new products, promotions, and sales
Results:
Our collaborative work on complex digital marketing contributed to the increase of received leads by almost 5 times. Also, the lead cost decreased by 45%, while the conversion rate improved by 53%. It resulted in the growth of the number of loyal customers by 2 times, having brought over $1 million in sales. Such results are considered high in this business niche. The total expenses on advertising amounted to $50 000 for the period of 1.5 years. Our fruitful partnership is still going on.
Free consultation!
Leave a request and our manager will conduct a detailed consultation
Client's feedback
I want to express my immense gratitude for our ongoing partnership and the outstanding results we have achieved together in the field of internet marketing. Our joint efforts have led to impressive changes in the operation of our online store. We sincerely appreciate your professionalism, dedication, and creative approach to solving our tasks. We look forward to a long and fruitful partnership with you. Thank you for your hard work and excellent results!
